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How a CarbonNeutral® certification fits into the wider sustainability journey

Published: January 2023

It is increasingly evident in the industry that medical device manufacturers are exploring new sustainable methods to support their CSR objectives, and to meet increasing pressure from customers and legislation. We’ve found that our customers want to work with businesses that share the same values when it comes to sustainability and corporate social responsibility.

At Shore, we and many of our customers, have been on a sustainability journey for some time.

In 2022, like us, you most likely heard the term ‘greenwashing’ and the increased scrutiny around sustainability claims. It has certainly increased our consciousness of how we express our efforts and actions on our journey.

That’s why we’re proud to work with sustainability agencies and organisations that assess and support our activities. This includes working with EcoVadis, and recently being re-awarded with a silver sustainability rating.

Another is working closely with Climate Impact Partners, specialists in carbon market solutions for climate action. Following a full assessment of our emissions, we’re delighted to renew our CarbonNeutral® company certification for 2023.

carbon neutral logo

What is a CarbonNeutral® certifcation?

The certification recognises that a business fulfilling the requirements of The CarbonNeutral Protocol by reducing emissions from its chosen activities or operations and offsetting the remainder using internationally recognised carbon credits.

What is carbon offsetting?

Offsetting is the mechanism through which organisations can compensate for carbon emissions generated by their business activities that are difficult or impossible to avoid, and fund activities throughout the world that are essential to meet a global goal to keep down temperature rise. It operates like a seesaw, with our carbon emissions balanced by equivalent emissions reductions delivered by projects around the world.  

We are monitoring and calculating the emissions associated with our operations. Once we have the total carbon footprint, we then work with Climate Impact Partners to support projects which reduce emissions by buying an equivalent number of carbon credits to compensate for the emissions we can’t yet reduce. This provides a key source of finance for these projects, which deliver positive impacts for people and nature alongside cutting carbon.

Family with stove

We’re supporting water filtration and improved cookstoves in Guatemala and a global renewable energy portfolio; projects which bring additional social and community benefits in developing countries as well as reducing greenhouse gases. 

Each emission reduction we purchase is a ‘carbon credit’ – a unit representing one tonne of carbon dioxide-equivalent (CO2e) stopped from being released into the atmosphere or removed from it. These credits are created by projects which are validated to an ICROA-approved carbon standard and are only released for purchase when a third-party auditing body has verified that the reduction has taken place.

How does offsetting help reduce the threat of climate change?

We all need to make every effort to reduce our carbon footprint as much as we can, and we should offset the emissions we can’t avoid. Offsetting tackles climate change by: 

  • Making real reductions in amounts of CO2 being released into the atmosphere that would not have happened otherwise. 
  • Enabling us to take action now, when time is of the essence, while we develop more opportunities to reduce the footprint of running our business. 
  • Providing funds for renewable technologies and energy efficient solutions that we need across the word, which often benefit the communities most impacted by climate change but least responsible for it. 
  • Putting a price on carbon internally, encouraging us to do more to reduce our carbon footprint.


Sustainability is a journey of continuous improvement and we’re committed to improving processes and exploring actions we can take to reduce our footprint on the world. 

We love to hear about the actions being taken in the industry, so please feel free to reach out for a discussion.  

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